Starbird's vision from the beginning was to re-invent the traditional fast food experience. We knew it was time for the Super-Premium Fast Food category to be created.
Starbird was founded in 2016 by Aaron Noveshen and The Culinary Edge, a premier innovation agency in food and beverage. Starbird was built on the belief that people can get great quality, flavorful food at a price point that delivers exceptional convenience and value. Starbird merges the strongest elements of Fast Food and Fast Casual to create a brand new market segment, Super-Premium Fast Food. Long before we opened our doors, we were obsessed with perfecting our recipe for crispy chicken.
We believed that fried chicken hadn’t reached its true potential, too often being heavy, greasy and featuring the same old flavors. After trying 100 different recipes, we landed on a perfectly crispy, gluten friendly piece of chicken that paired tremendously well with sauces, salads, sandwiches, tacos and more. Starbird has been experiencing unprecedented positive results before, during and after the ongoing challenges from the pandemic.
Founded in 2016 by Aaron Noveshen and The Culinary Edge, a premier innovation agency in Food & Beverage. Since then, our team of chefs have spent years crafting our menu flavors to wow our guests on a daily basis.
And now that we’ve turned the industry upside down with our positively delicious chicken that is also good for you, we are trailblazing a path for our super-premium fast food across the US.
Our chicken is light and crispy on the outside and juicy on the inside. Never raised with antibiotics, never treated with hormones, never frozen and always hand breaded in a secret blend of gluten free flour and spices.
We bake two different kinds of bread in-house everyday, our traditional bolillo roll and a dutch crunch roll. The finished product is soft, warm and golden brown.
We offer a proprietary plant based protein, Gardenbird, which can be substituted on any of our menu items.
Our house-made sauces compliment our chicken perfectly. Whether you are in the mood for sweet, savory or spicy, we have you covered. Our famous “Star Sauce” has become a fan favorite.
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We’re proud to own the fast-food salad category, with salads making up a large subset of our product mix. Our veggies are hand-chopped, roasted and pickled everyday. We finish our salads with craveable house-made dressings.
We have a rotating cycle of delicious housemade teas and lemonades.
*The sales and investment data that we provide in this letter is taken from our May 23, 2023 franchise disclosure document. The data is an average of our four company-owned restaurants open for all of 2022. Please refer to Item 7 and Item 19 of our FDD for additional details including costs that you will likely incur. These data are not meant to suggest your actual or potential sales and profit levels. Actual results vary and there is no assurance that you will meet or exceed the metrics noted in this letter or related documents. This brochure is not an offer to sell, nor is it the solicitation of an offer to buy, a franchise. Please refer to our FDD for details on our franchise offering.
